Roberto Santiago On Success Measures

Roberto Santiago is a renowned investor and entrepreneur in the Brazil economy. Since the early days of his life, Roberto showed diligence and determination in all that he did. Consequently, his name is recognized in several fields among them the education, art, sports and now the business industry. Roberto started as a literature writer; his focus was children literature and many volumes of his books were sold across Brazil. Later, he transitioned into the video directing and script writing, a field in which Roberto equally did well. He also ran a blog in which he inspired people on a daily and sometimes weekly basis. The popularity of the blog made Roberto very successful. Consequently, he became interested in investing but since he had no business knowledge he enrolled in college and campus where he pursued Bachelor of Business Administration, majoring in finance.

While Roberto was still in school, he opened his first business, which was called café Santa Rosa. At this time, he desired to own a big piece of land but he had no finances. Therefore, he started from scratch. He kept saving from the business and eventually he used the savings to open a manufacturing company that dealt with manufacturing cartons and other utility products. Within no time, the business picked and received many return customers, who bought in large scale. As a result, Roberto became very; successful; he attributes his success in life to the cartonnage company. The company savings were used to buy the land where Manaira Shopping Mall stands. After purchasing the land, it only took Roberto two years to construct the state of the art mall. Luck seemed to be on Roberto’s side since the mall gained national and international recognition within no time. Since the business has been profitable, Roberto has constructed a new mall, which is called Mangeira Shopping Mall. The above is still under construction as Roberto says that it will incorporate the best state of the art features. It will be an improved version of Manaira so that customers may delight from the products and services offered.

Advice to Entrepreneurs

Roberto asks entrepreneurs to be determined and work hard in running their ventures despite the challenges that business presents. First, he asked them to research the market needs and incorporate them into their products. He asks them to fill all gaps in the market as that will attract new customers and retain the old ones.

Additionally, Roberto asks entrepreneurs to be sidelined, especially in terms of handling finances. He asks them not to use the profits to live luxuriously but to save and invest it back in business. Roberto says that the above is the only way of growing in business.


Jose Borghi of Mullen Lowe Leads in Brand Advertising

Advertising is one of the leading strategies that make marketing a success story. Advertising plays an important role in defining the economic viability of a project. To succeed as a company, it is important to invest in a strong advertising agency. That is what established brands are known for. Jose Neto has redefined the structure of advertising by heading one of the best advertising agencies in Brazil. Neto’s career projects from an event that he was invited to by his sister. Watching the series of happenings at a distance, he was passionate about the outcome. He decided to pursue advertising and arts by investing in education.


Borghi founded Mullen Lowe Brasil and it became the most influential advertising agency in the region. In fact, clients from different nationalities flocked the company for membership. Aside from that, Jose initiated several campaigns including Mammals of Parmalat, in which children pose like stuffed animals while singing unforgettable jingles. He also initiated a project called Sazon, coupled with a prominent, pronounced hit called Zeze di Carmago. This translates to it is the love. Until now, the projects are remembered. Jose Borghi on Facebook.


Jose Borghi was born in Prudente. He attended the prestigious PUC Campinas and majored in advertising and propaganda. He was first employed by the Standard Ogilvy in 1989. Becoming a writer for the company, high ranking agencies like FCB and DM9 Jose garnered sufficient experience to make him the best candidate for the job. He also worked for Leo Burnett, paving way for his advertising agency, BorghiErh, after partnering with Erh Ray. What was a boutique agency transformed into a huge advertising agency that attracted many brands. Working with a small capital, the duo planned, designed and attended for their customers in the best ways possible. Erh Ray quit the business, allowing Borghi to partner with Lowe in establishing a new business.

Anthony Petrello journey to become the head of Nabors Industries

Anthony Petrello is the head of Nabors Industries. He holds a number of positions in the company. He is the president, the chief executive officer and chairman of the executive committee of the board at Nabors Industries Ltd. Nabors Industries Ltd is the largest oil and natural gas drilling company in the world. It is based in Hamilton, Bermuda. Nabors Industries has operations in the United States, Middle East, Far East and Africa. AnthonyPetrello was commonly known as “Tony” has played a very big role in the growth of this company to this level. Nabors Industries started off in 1968 as Anglo Energy Ltd. Anthony Petrello is a graduate of two prestigious universities in the United States. He is a holder of J.D degree from the Harvard law school. He also has a bachelor and a masters degrees in Mathematics from the Yale University. Anthony was a naturally talented mathematician from his young age and was spotted by the Yale University who offered him a scholarship. However, he did not like a career in mathematics and quickly move to law studies after Petrello’s masters in mathematics.

Anthony Petrello started his career as a lawyer at the Baker & McKenzie law firm. Between the years 1986 and 1991, he was the managing partner of the firm’s New York offices. For more info about us: click here.

In 1991, Anthony Petrello joined Nabors Industries as Chief Operating Officer. By 1992, he had already been promoted to be the president of the firm. In 2003 he was appointed the deputy chairman of Nabors, a position he held until 2011. 1n 2011 Anthony Petrello was promoted to the top most position in firm. He was made the Chief Executive officer of the company. In the following year, 2012, he was made the chairman of the board. Anthony also holds another position, he is the director of Stewart & Stevenson, LLC. He has also served as a director at Since he is into philanthropic works, he is the current director of Texas Children’s Hospital.

One of Anthony Petrello’s biggest achievements in his career is being the highest paid CEO in the year 2014. To get this position, Petrello has really worked hard. From his humble upbringing to being the highest paid CEO in the United States is an achievement that does not come just by mere luck. As a business manager, Anthony Petrello is known for being a kind and respectful person who believes in maintaining the human dignity.

George Soros is Creating a Better Future for Everyone

As anyone can find on, George Soros has more than $25 billion stored up in the bank for that rainy day that is unlikely to come. If you believe the nation’s current rhetoric, people like George Soros cannot be trusted, believed, or left in power. Clearly, anyone who says this lie does not know the wonderful things that Soros has done for this world.Soros is a global thinker. He has traveled to the world and seen the highs and lows of each class. Again, according to, Soros began life in Hungary but left his home country in his teen years to pursue an economics degree from London’s prized and highly elite financial school, The London School of Economics. From there he came to the United States of America where he began Quantum Funds. It was his world travels that helped Soros become a global thinker and begin dreaming about what could be.

Soros then created a world changing non-profit called the “Open Society Foundation”. The Society’s goal was to help countries who were ravaged by communism make the successful transition to capitalism and democracy. It was his hope that this would create the American dream for everybody, allowing them to enjoy a life of wealth and prosperity.Since its founding, the Society has given an earth shattering amount of $13 billion dollars. Soros giving has encompassed childhood and education, voting rights, economic advancement, racial equality, health, and so much more.Soros understand that this dream cannot be accomplished alone and so he has reached out to the party in America that is truly for the people, the Democratic Party.

Soros has always been a supporter of Hillary Clinton and the Clinton Foundation. During her run against Donald Trump, Soros donated over $25 million to the Clinton campaign, as well as many other democratic candidates.According to, Soros was on the verge, for the very first time, of attending the Democratic Convention just to see Clinton’s nomination in person. Unfortunately, at the last minute, he had to cancel his plans so that he could watch the troublesome economic situation in Europe.Even though he could not attend the nomination, Clinton stated he could still have an open door to talk about policy. In Clinton, Soros has an ally who thinks globally. He has since tapped into the former Secretary of States network in order to further democratic ideas in third world countries.Many rich people have the stigma of only caring about themselves. However, George Soros proves this image wrong. He wants every person on this earth to have the right to elect their own leaders and hold them accountable for what they do.

How Greg Secker is Debunking Forex Trading

Forex is the foreign exchange market. It is where international currencies are exchanged. The markets are live all round the clock on weekdays. The forex market does not have a centralized exchange point like the stock market. One does not need to be tech-savvy to start trading despite the fact that it is characterized by a lot of trading. The basic premise of the forex market is that you should make trades by considering the value of a certain currency in relation to another. You ideally consider whether it will rise or fall in value.

The time is ripe to invest in forex markets because there is a lot of turmoil going on in the world right now. This means that the global economy is unpredictable because of instability. Wage growth continues to stagnate, and inflation rates are on the rise. Many people think that only those who have certain innate talents should trade on the forex market. This is not the truth. One still has to learn a few things to get started. One of the benefits of the forex market is that it is traded entirely over the internet. This means that there are different types of software that you can choose from to help you get things done. Forex trading has many advantages. It is easy to start, and it can be done from anywhere as long as you have an internet connection.

Greg Secker is an entrepreneur, a speaker, and a forex trader. He is the founder of the Knowledge to Action Group that operates several subsidiaries including SmartCharts Software, Learn to Trade, and Capital Index. Knowledge to Action was a finalist at the London Excellence Awards in 2009. Learn to Trade is one of the recognized brands that provides education in the stock market and foreign exchange. Secker is an avid philanthropist. This led him to start the Greg Secker Foundation. He was named as one of the most influential social entrepreneurs and philanthropists earlier this year. He was a finalist at the National CSR Awards in the Outstanding Individual category.


Dick Devos Charitable Work

Richard Marvin “Dick Devos” is an American business man and a writer from West Michigan. He is well known for his charitable donations together with his wife, Betsy Devos. He got most of his inspirations from his father, Amway, who once ran for a gubernatorial seat in Michigan in 2006.

Dick and his wife have generously contributed to charitable events through their family foundation. In addition to that, they have also contributed to politics. However, Devos said that their donations are a direct support to the people and not linked to any political agenda as I thought before he clarified. Their lifetime charitable contributions are approximate $139 million. Dick Devos values education which I think is a good sector to support. In 2015 the couple donated $ 3 million to educational activities which accounted for 26% of their total charitable funds.

I agree with his point of view that America does not fulfill dreams according to the current system. Kids who grow up in ZIP codes end up only achieving an education that is enough to complete part of the American dream. In 2013, there was a vast array of schools that benefited from the couple’s donations, most of them were Michigan Schools. Some of the beneficiaries were Dick Devos’ alma mater Northwood University in Midland benefiting with $200,000, Potter’s House with $301,000, West Michigan Aviation Academy with $315,000, among others.

Dick Devos and his wife launched the first aviation based charter school in the country at Gerald R. Ford International Airport. Moreover, they donated $315,000 to their school West Michigan Aviation Academy used in purchasing the school’s first plane. The couple being patrons of the school, they were happy with last year’s graduating class which had fifteen licensed pilots from the school.

Most middle-class students travel for hours from seven different counties to the school to acquire knowledge on aeronautical engineering and robotics. I might consider the school with their knowledgeable training for my kids from their results. Devos insists that in addition to the children’ education, the society needs to see their effects in their lives, their opinions about the world, the attitude they possess and the comfort. From my understanding, these values support our kids’ education.

Moreover, apart from education, Dick Devos has an interest in Arts & Culture. In 2015, the foundation donated $ 2.4 million which was 21% of their total charitable funds to the Art $ Culture industry. Other donations are 16 %to the community, 13% of leadership and development, 12% to public policy, 5% of health services and 4% to churches. Dick DeVos inspires me to impact the society positively.


Buying Pet Food at Walmart for Dogs

Many owners have a lot of love for their dogs. This is one of the reasons that they want to make sure that their dogs are getting the best types of foods. While some owners may just get the cheapest generic food that they can find at Walmart, there are those that actually have a deep love for their dogs. Therefore, they want to make sure that the food they are getting is highly nutritious so that they can function. This is one of the reasons that they look up all of the different types of dog food brands so that they can find the most nutritious ones.

Fortunately, there is Beneful from Purina. One of the reasons that Beneful is one of the best types of dog food is that a lot of care has been put into making the food. For one thing, the creators of the product have observed the behaviors of dogs. Often times, dogs want to eat the food that their masters eat. At the same time, the types of food that have been created for dogs tend to be very deficient when it comes to nutrition. Also, even though the packages list the ingredients used, they can’t be seen.

However, Beneful Puppy Food takes the time to make sure that each food is carefully prepared so that dogs can get the best type of nutrition possible. There are tons of different foods that Beneful offers. They each offer great taste to dogs. At the same time, the health of dogs improve with the consumption of this product. Therefore, dogs will enjoy the health benefits that come with Beneful. Aside from Walmart, people can order Beneful online and gain access to tons of variety that is not available at offline stores. This allows people to enjoy many options. Click here to watch video.

Roc Nation and Desiree Perez’s Next Phase

With the ten year deal with Live Nation coming to an end, Jay Z is looking for other big companies in the entertainment industry to take up stake in his record label, the Roc Nation. The one hundred and fifty million dollars deal that is expected to come to an end in 2018 will not be renewed. However, either of the party is expected to sell their stake at Roc Nation or buy the outright of the company. Live Nation is planning to continue touring gigs with the high-profile rapper but wants out of the recorded music side as it is no longer in the business of buying recorded music.  More to read on

Roc Nation’s future

Roc Nation has signed big names in the music industry including Jay himself, Rihanna, Fat Joe, Shakira and Meek Mill. With such great names, it will not be hard to land a huge company. Universal Music Group has been speculated to have the intention to buy a stake in the record label. A meeting Jay with his top executive at Roc Nation Desiree Perez had with Sir Lucian Grainge, the chairman, and CEO of UMG was seen to be an indicator of the company’s intention for Roc Nation. In case they strike a deal, Jay Z will get the resources necessary to sign in new artists and boost his business. However, according to an insider, UMG already has a distribution deal with the rapper’s company.

About Desiree Perez

Desiree Perez is the Chief Operating Officer at Roc Nations and a trusted associate of Jay z To read tweets from Dez, visit twitter@desireeperez01/   She plays a significant role at Roc Nation as she is part the team that runs management, publishing and labeling operations divisions. Desiree Perez is said to be tough and fierce when it comes to negotiating.  For more of Dez, check this.  Dez was able to negotiate Beyoncé’s Formation stadium and helped a big deal in the deal Rihanna signed with Samsung.  For Dez recent timeline activities, click

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Founded by hip-hop mogul Jay-Z born Shawn Corey Carter in 2014, Tidal Music Streaming company has been to the limelight for bringing change to the music industry. Tidal offers music streaming services, now under the leadership of Desiree Perez who is the current Chief Executive Officer. Desiree Perez is working towards making Tidal the most used music streaming platform. She plans on making Tidal stay around for a long time, which means accommodating future changes in music industry. Check on for additional article.

When it comes to numbers, Desiree Perez happens to be the best person suited to dealing with that. This has helped her in closing deals worth of millions during her time in Tidal with various contractors. Her excellent skills in the field saw her help out the founder Jay-Z during his transition from rap music to music streaming. It was not never an easy thing many people can do, but Desiree Perez successfully did it, and that is what led to formation of Tidal in the first place.

Desiree Perez is known to be very tactical in business, and good in finalizing deals that are known to bring huge profits to the company as well as to the artists. Her successful endeavors and involvement has made people to start signing up for Tidal, which previously had experienced massive membership withdrawal. She is quite the real dealer when it comes to the right mindset to grow the business.  To read Dez latest tweets, follow her on twitter @desireeperez01

More to read on this important link.

Tidal company under Perez has been able to get album exclusives from co-owners who include Kanye West, T.I., Beyoncé, and Rihanna. Married to the head of Roc Nation Sports, Des Perez is part of a collective that runs the entire operation of Roc Nation such as its sections of management, labeling operations and publishing. This collective is also responsible for running the force called Hova Circle of Influence that is behind Tidal.  Related article on

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How Rick Smith Is Leading Securus Technologies

Rick Smith has earned his MBA degree from the Simon School, University of Rochester. Besides, he has a Master’s degree in Mathematics. This is from the State University of New York at Brockport. All this clearly indicates that he has a solid educational background. This is why he has a position on the board of a company called Integra Telecom Co Ltd.Today, he is serving as the CEO of Securus Technology. He is the perfect person for this position. This is because he has the right experience, vision along with the drive. This is why he has been able to move this company forward. Today his company is the undisputed leader in this field of corrections. This is because they are known for providing quality products as well as services.

Rick Smith is the perfect person for this position as he enjoys an excellent educational background, besides a unique skillset. He has an impressive track record too. This is because Rick Smith has worked in all areas that are vital to lead any company. These include finance, operations, along with information technology, as well as business development, besides telecommunications and much more. It is his leadership skills that have managed to set him apart from others.

This company is headquartered in Dallas, Texas. It is providing a range of services to over 1,000,000 inmates who are spread across 2,600 corrections as well as law enforcement agencies in North America. Now Securus Technologies will continue its commitment as it provides highly innovative technological services for incident management, along with the emergency response, as well as communications facilities. Other services being provided by the firm are in the field of monitoring, besides biometric analysis as well as public information, along with investigation as well as inmate self-service.

From 1972 to 1998, Rick Smith held several positions. These were with Global Crossing North America Inc. He was the controller as well as the chief information officer here. He was the President at Frontier Information Technologies. He was the Vice-President of Midwest Telephone Operations. He was holding the post of Director of Network Plant Operations, besides being their Director of Business Development along with being their vice president, Financial Management.He moved to Eschelon Telecom Inc. in 1998. He was the chief financial officer here till 2000. Then he was promoted and became company president and later on the CEO of the company. He was able to increase the revenue of the company from $30 million to $350 million during his tenure. It was Rick Smith who led his company in 2005 to a successful IPO. Rick Smith left the company in 2007 and joined Securus Technologies in 2008 as its President and CEO.